Serh Group, in collaboration with AD Ports Group, has launched a community initiative titled Sinyar Delma. The initiative offers free maritime transport of essential construction materials to Delma Island, providing UAE nationals affordable access and advancing community development in Al Dhafra Region.
The launch follows the successful trial phase that was launched in the presence of His Excellency Nasser Mohammed Al Mansoori, Undersecretary of Ruler’s Representative Court in Al Dhafra Region, and Serh Group board members, representatives from AD Ports Group, and officials from Delma Island.
The initiative falls under Serh Group’s Corporate Social Responsibility (CSR) strategy to ensure that residents can access construction supplies at competitive prices, enabling them to build, renovate, and expand their homes and businesses without additional logistical or financial burdens.
Abdulkhaliq Alameri, CEO of Serh Group, said: “I am pleased to announce the launch of Sinyar Delma, a first-of-its-kind initiative in the region made possible with the support of the Ruler’s Representative Court in Al Dhafra Region and the commitment of our team and cooperation with our partners. True success will be achieved when the residents of Delma Island can access construction materials at competitive prices, paving the way for real development and stronger community stability.”
Bakhit Mohammed Salem Al Qubaisi, Acting Director of the Delma Municipality, said: “We deeply value Serh Group’s commitment to Delma Island. This initiative meets a vital community need by facilitating access to construction materials at affordable prices. It is an important and pioneering step toward sustainable community development, and we look forward to continued collaboration with Serh Group, whose Sinyar Delma initiative has made a lasting, positive impact on the island’s growth and future.”
The Sinyar Delma initiative is one of several community-driven programmes launched by Serh Group, focusing on sustainable investments that empower individuals, support education, protect the environment, and strengthen social cohesion, reflecting the group’s belief that true success lies in the prosperity of the communities it serves.
