ADNOC Group has been named the UAE’s most valuable brand and second most valuable in the Middle East by Brand Finance, a leading brand valuation consultancy. According to Brand Finance’s report, ADNOC’s brand value grew 7 per cent to US$15.2 billion in the past year.

The AAA- rated brand has seen a one-point improvement in its BSI to 80.2, driven by its decarbonisation and diversification efforts.

ADNOC has continued to expand and diversify its operations through a series of strategic acquisitions, including a recent investment in Storegga, a company focused on global carbon capture technology and storage. ADNOC is one of 50 founding signatories of the Oil and Gas Decarbonisation Charter (OGDC), a global commitment to speed up climate action across the industry, which was announced at COP28 UAE.

ADNOC has continued to invest in its brand and is now the strongest Middle Eastern oil and gas brand, rated AAA- compared to AA+ in 2023, due to its decarbonization commitments and diversification efforts.